Archive for the ‘Madagascar: Escape 2 Africa’ Category

DVD Sales: Transformers: Revenge Of The Fallen Transforms The Home Market

November 3, 2009

It’s Tuesday, and that means it’s time for the DVD Sales Chart, complete with my DVD Sales Notes.  It was a very exciting week on the chart, as Transformers: Revenge of the Fallen debuted to some very big numbers.  Just how big were they?  Well, come on inside to find out!

DVD Sales Notes:

Transformers: Revenge of the Fallen utterly dominated the competition this week.  Not that there was much… all that was willing to open against this juggernaut was The L Word: The Final Season and two direct-to-DVD horror films.  I don’t blame the other studios for being scared away, because this was a big debut.  Revenge of the Fallen sold an amazing 5.3 million copies in its first week, good for $122.5 million in sales!  This is easily the biggest home market debut of the year, and Michael Bay’s robot action film is already in third place among all 2009 DVDs for total sales, sitting behind just Twilight (9.2 million) and Madagascar: Escape 2 Africa (7.1 million).  While this is a great debut, it pales in comparison to the original Transformers‘ first week in October 2007.  Transformers sold 8.3 million copies in its first week, with 4.5 million of those copies flying off the shelves in just one day!  Revenge of the Fallen had a couple things working against it.  First off, people did not like it as much, and they were therefore not as likely to pick up the DVD.  Second, it’s not the fresh, new commodity on the market.  The franchise has been around for a few years, so it doesn’t have that sort of super-buzz around it.  Third, the home video market has taken a downturn in the last two years, and fewer DVDs are sold these days.  Still, Paramount should be happy with the $122.5 million in first week sales.  That’s still quite strong, and with Christmas right around the corner, expect sales to be solid until then.

-With it’s sequel hitting the charts, the first Transformers, which is pretty much a geezer in terms of DVD sales, marched back all the way to third place, adding 257,337 copies to its massive 15.6 million total.  With the additional $2.6 million in revenue from this week, Transformers has now earned a cuh-razy $286.1 million!

-In a second place robot sandwich, Sandra Bullock’s romantic comedy, The Proposal, drops 74% in its second weekend, selling 613,239 copies and grossing $10.5 million.  With two extremely likable leads (in Bullock and Ryan Reynolds) and a good theatrical run ($163.9 million) helping it, The Proposal has performed very well on DVD thus far, and it has earned $49.4 million in total.

-Since this week’s chart is for the week ending October 25th, you can see the Halloween sales bump quite clearly among related movies.  Next week’s chart should show this one last time, and then things will be back to normal, unless there’s some sort of Thanksgiving sales bump I’ve never noticed before… Anyway, movies that were helped out by Halloween this week: Drag Me To Hell (hey, it could have dropped by even more…), Wrong Turn 3: Left for Dead, Hocus Pocus, Edward Scissorhands, The Corpse Bride, Spookley The Square Pumpkin, Coraline, Saw V (also benefitting from Saw VI‘s theatrical debut), Matilda (I’m smiling), and Blood: The Last Vampire.

-The TV-on-DVD performer of the week is The L Word: The Final Season, though it’s nothing to write home about.  The show about lesbians sold 58,074 copies, for $2.1 million in sales.  Let’s see if it can pass Legend of the Seeker: The Complete First Season‘s $3 million total by next week… Read on for the full chart.

Top Selling DVDs for the Week Ending October 25, 2009
Rank Title Units this Week % Chg Total Units Sales this Week Total Sales Wks
1 Transformers: Revenge of the Fallen 5,327,878 -.-% 5,327,878 $122,487,915 $122,487,915 1
2 The Proposal 613,239 -74.4% 3,005,561 $10,488,779 $49,409,944 2
3 Transformers 257,337 -.-% 15,630,268 $2,586,700 $286,099,392 106
4 Monsters vs. Aliens 229,632 -39.1% 3,552,904 $3,940,921 $61,957,606 4
5 Land of the Lost 155,041 -66.1% 611,974 $2,612,441 $9,918,800 2
6 Drag Me to Hell 120,943 -64.2% 459,217 $2,236,236 $7,983,511 2
7 Wrong Turn 3: Left for Dead 106,558 -.-% 106,558 $1,810,420 $1,810,420 1
8 X-Men Origins: Wolverine 91,640 -48.0% 3,787,264 $1,419,788 $64,265,543 6
9 Year One 62,869 -57.3% 553,138 $1,068,144 $8,907,546 3
10 Hannah Montana The Movie 61,271 -42.4% 2,692,364 $918,452 $46,336,099 10
11 Hocus Pocus 60,738 -4.9% $363,821 386
12 Katt Williams: Pimpadelic 60,205 -37.7% 156,855 $1,022,883 $2,664,966 2
13 The L Word: The Final Season 58,074 -.-% 58,074 $2,148,157 $2,148,157 1
14 The Wizard of Oz 57,541 -26.9% $1,063,933 657
15 Edward Scissorhands 51,680 -32.3% $555,989 477
16 Corpse Bride, The 49,549 -31.9% $272,024 195
17 Dark Knight, The 45,553 -.-% 12,888,745 $626,354 $223,316,424 46
18 Spookley the Square Pumpkin 45,287 -33.3% $413,783 216
19 Coraline 45,287 -14.0% 2,132,928 $703,760 $38,840,691 14
20 Ghosts of Girlfriends Past 42,090 -42.3% 955,355 $799,289 $16,891,250 5
21 Saw V 41,557 -.-% 1,386,887 $498,268 $25,401,555 40
22 Madagascar: Escape 2 Africa 41,025 -.-% 7,060,997 $420,096 $102,791,511 38
23 Barbie and the Three Musketeers 38,440 -8.7% 768,225 $576,216 $11,172,192 6
24 Matilda 36,823 -.-% $275,804 640
25 Bones: The Complete Fourth Season 36,762 -40.7% 310,844 $1,378,207 $11,547,481 3
26 The Last House on the Left 35,741 -.-% 813,088 $535,758 $15,805,376 10
27 Bring It On: Fight to the Finish 35,697 -24.6% 660,193 $535,098 $11,432,375 8
28 Disney Nature Earth 35,043 -.-% 504,869 $700,510 $9,262,655 8
29 Blood: The Last Vampire 34,631 -.-% 34,631 $612,969 $612,969 1
30 Legend of the Seeker: The Complete First Season 34,098 -43.2% 94,145 $1,107,844 $3,028,748 2

DVD Sales: Twilight Has Already Sold 6 Million Copies! Plus, Bolt Debuts Well

April 8, 2009

Another week, another DVD Sales Chart from The-Numbers! Here are my DVD Sales Notes for the week ending March 29, 2009:

Twilight continues to astound me as it actually had a very small drop! This surprises me on so many levels, since this type of fangirl flick should have plummeted after its huge first week of DVD sales. I mean, I can understand girls going to see a movie like Twilight two or three times in theaters, but there is absolutely no reason to assume that they would be repeat-buying the DVD. I guess the franchise simply has more internal demand than anyone really comprehended, but let me just say this: I sincerely hope that mothers are not purchasing Twilight to put in their daughter’s Easter basket- that’s just wrong.

-Disney’s Bolt has never been a blockbuster performer for the studio, but it’s certainly been a solid addition to the Disney canon. Targeting the ever lucrative family market, a $25 million first week for the CG animated dog comedy ain’t too shabby.

-Meanwhile, Quantum Of Solace, which earned $54 million more at the box office than Bolt ($168 million vs. $114 million), earned $4 million less in its first week of DVD sales. This certainly represents an underwhelming start for the latest Bond DVD, but the truth of the matter is, audiences just didn’t love the grim QOS all that much, especially when compared to the superb Casino Royale, which also enjoyed a nice little boost this week from the release of its sequel, and now it sits just a few hundred copies away from the 5 million threshold.

-At first I was confused by Madagascar: Escape 2 Africa‘s explosive 97% increase on the chart this week. After a bit of looking around, though, I remembered that Nickelodeon released a new animated series called The Penguins Of Madagascar last week, which featured the ridiculous penguins from the films. It premiered to huge ratings, and clearly, it’s having a positive effect on its mother-franchise, as Escape 2 Africa has now sold almost 5 million DVDs. TV truly is the most powerful marketing tool for children.

Pinocchio now has a running total of $34 million over three weeks for its latest release cycle. Unfortunately for Disney, Lilo And Stitch clearly does not have the same kind of lasting drawing power as the classic puppet. Lilo And Stitch could only manage a lackluster $1.5 million week for its re-release.

Top 30 DVD Sales For The Week Ending March 29
Rank Title Units this Week % Change Total Units Sales this Week Total Sales Weeks in Release
1 Twilight 2,455,003 -31.3% 6,027,815 $44,116,404 $108,319,836 2
2 Bolt 1,430,530 2,483.2% 1,485,909 $25,048,580 $26,018,267 1
3 Quantum of Solace 1,213,017 -.-% 1,213,017 $21,894,957 $21,894,957 1
4 Madagascar: Escape 2 Africa 168,413 99.7% 4,950,395 $1,965,110 $80,338,947 8
5 Pinocchio 147,055 -59.3% $2,498,464 492
6 Role Models 123,978 -50.4% 1,402,282 $2,106,386 $23,824,771 3
7 Beverly Hills Chihuahua 119,313 -40.7% 2,417,964 $1,907,815 $42,145,098 4
8 Barbie Presents: Thumbelina 103,847 -62.9% 383,598 $1,533,820 $5,665,742 2
9 Transporter 3 85,189 -52.1% 870,723 $1,479,741 $15,611,498 3
10 High School Musical 3: Senior Year 78,069 -10.4% 2,617,960 $1,435,002 $46,746,759 6
11 Lilo & Stitch 76,351 -.-% $1,526,256 330
12 The Venture Bros.: Season Three 75,369 -.-% 75,369 $1,431,257 $1,431,257 1
13 Punisher: War Zone, The 75,123 -61.1% 268,055 $1,481,403 $4,985,048 2
14 Star Wars: The Clone Wars – A Galaxy Divided 69,722 -.-% 69,722 $905,689 $905,689 1
15 Australia 62,357 -40.4% 1,141,235 $1,059,445 $19,210,575 4
16 Madagascar 54,747 -.-% $601,670 176
17 Secrets of the Furious Five 53,028 -.-% 53,028 $529,750 $529,750 1
18 Kung Fu Panda 48,341 -.-% 8,072,649 $538,185 $124,132,258 20
19 South Park – The Complete Twelfth Season 46,645 22.0% 191,076 $1,445,529 $5,921,445 3
20 Milk 43,208 -37.7% 361,730 $774,287 $6,504,498 3
21 Watchmen: Tales of the Black Freighter and Under the Hood 42,472 -.-% 42,472 $832,876 $832,876 1
22 Body of Lies 39,573 10.8% 881,987 $800,087 $16,824,973 6
23 Fireproof 38,332 -5.9% 1,398,615 $670,427 $24,146,599 9
24 Happily N’Ever After 2: Snow White 36,825 -.-% 36,825 $441,532 $441,532 1
25 Cadillac Records 32,918 -21.9% 201,515 $643,876 $3,833,285 3
26 Rachel Getting Married 30,948 -26.0% 199,052 $618,651 $3,979,049 3
27 Haunting of Molly Hartley, The 28,612 -27.9% 270,096 $571,954 $5,201,047 5
28 Casino Royale 26,121 -.-% 4,999,253 $314,374 $79,165,581 107
29 Quarantine 26,002 -22.6% 496,540 $519,780 $9,798,421 6
30 Zack and Miri Make a Porno 24,025 -28.5% 936,646 $480,260 $17,154,523 8

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