Archive for the ‘box office results’ Category
Michael Jackson’s concert film, This Is It, earned $7.4 million on its opening Wednesday, and then followed that up with a steep 50% drop to $3.7 million on Thursday. Obviously, this is going to be a very frontloaded film, and it will certainly undercut most everyone’s expectations, which had This Is It pegged at earning about $50 million in its first five days. Now, a five day total of about $30 million seems more likely.
UPDATE: Friday box office results are now in, and This Is It earned $7.5 million. Just as the Wednesday/Thursday figures were frontloaded, so should the weekend figures be. A $20 million weekend seems likely for Jackson’s posthumous documentary, which is far below what Sony was hoping for. Perhaps the film was hurt by the fact that Jackson lacked a large fanbase among young people. Perhaps the film will hold up better than expected over the rest of the weekend. We’ll have to wait and wee, but I wouldn’t count on it. Paranormal Activity found another solid $6 million on Friday, and it should do very well on Halloween. Its performance will be good for second place, and the horror film that can’t be stopped should find $17 million over the weekend frame. Meanwhile, Paranormal‘s main victim, Saw VI, could only manage $2 million on Friday, and it’s looking at an awful $6 million second weekend. Keep reading for the very early Friday Estimates:
Friday Estimates for October 30, 2009
1. This Is It – $7.5 million
2. Paranormal Activity – $6 million
3. Couples Retreat – $2.4 million
4. Law Abiding Citizen – $2.4 million
5. Where The Wild Things Are – $2.2 million
6. Saw VI – $2 million
Some very early Friday Estimates are starting to roll in, and as predicted, Where The Wild Things Are topped the Friday box office with an estimated $11.9 million. This should guide the Warner Brothers feature to a solid $35 million weekend. Keep reading to find out how the rest of the box office looked…
Law Abiding Citizen, the critically ravaged prison drama starringJamie Foxx and Gerard Butler, found a surprisingly great $7.7 million on Friday. I predicted it to earn just $9.5 million, so this is definitely a break out hit. It could be headed to a $20 million weekend.
Paranormal Activity grossed a very good $6.7 million out of 760 theaters on Friday, so it should finish the weekend with an unbelievable $17 million.
Couples Retreat fell 50% from last Friday to $5.8 million, but it should recover over the rest of the weekend and finish with about $19 million.
The Stepfather also exceeded my expectations, finding $4.3 million on Friday, which is far from spectacular, but pretty good when you consider the poor reviews, the weak advertising, and the lack of proven star power. It might grab $10.5 million over the weekend frame.
It should also be said that the box office is exhibiting a tremendous amount of depth this weekend, as five films are headed to $10+ million weekends! This abundance of ticket sales and great business is kind of random, considering this weekend really only had one high profile release, but hey, in this recession, every economic win is a reason to rejoice!
Box Office Estimates For October 16, 2009
1. Where The Wild Things Are – $11.9 million
2. Law Abiding Citizen – $7.7 million
3. Paranormal Activity – $6.7 million
4. Couples Retreat – $5.8 million
5. The Stepfather – $4.3 million
6. Zombieland – $2.4 million
7. Cloudy With A Chance Of Meatballs – $2.1 million
8. Toy Story / Toy Story 2 (3D) – $825,000
9. The Invention Of Lying – $605,000
10. Surrogates – $585,000