DVD Sales: Fangirls Snatch Up 4.6 Million Twilight DVD’s In One Week!

Here’s the latest sales chart via The-Numbers, along with my DVD Sales Notes for the week ending March 22:

-Holy mother-flippin vampire blood! Twilight just earned $83 million in DVD sales in just one week! With 4.6 million units sold, all I can say is that this is absolute craziness. My favorite niche market, the fangirls, were out in full force this week, and I think Summit is very wise to be working so hard to get the sequel, New Moon, into theaters this November. This is a notoriously fickle fanbase (hence why former top-dog High School Musical 3: Senior Year has only earned $45 million after five weeks), and they need to cash in on the Twilight franchise while they still can. This performance is very impressive.

-The ever-frustrating, ever-fascinating Disney Vault has worked its magic once again. Now out for the second week of its latest re-release, Pinocchio has earned a pretty great $31.5 million over the last two weeks. Not bad, considering all that Disney really has to do for these classics is add a couple special features to the DVD and call them collector’s items. If only the Stuart Little Vault were so effective…

-Go, Barbie! The successful Barbie film franchise has released yet another successful straight-to-DVD tale. Barbie Presents: Thumbelina earned a solid $5.4 million in its first week. As a big brother with a 7-year-old sister, I’ve seen so many more of these movies than I’m proud to admit, and while they may not be very good, they’re wholesome and harmless, so I don’t really mind. These have their own sort of cult, mini-fangirl following, which I find amusing.

-Otherwise, Role Models is having a solid run, with total sales of $23 million for the bro-comedy. Beverly Hills Chihuahua is having a more solid run, with $42 million after four weeks. And (lack of) audiences continue to emphasize that they just don’t want to see Milk.

Top 30 DVD Sales for the Week Ending March 22
Rank Title Units this Week % Change Total Units Sales this Week Total Sales Weeks in Release
1 Twilight 4,648,835 -.-% 4,648,835 $83,632,542 $83,632,542 0
2 Pinocchio 470,462 -66.4% $7,993,149 491
3 Barbie Presents: Thumbelina 364,004 -.-% 364,004 $5,376,339 $5,376,339 1
4 Role Models 325,418 -69.3% 1,385,263 $5,528,852 $23,535,618 2
5 Beverly Hills Chihuahua 261,729 -53.1% 2,428,109 $4,185,047 $42,421,654 3
6 Punisher: War Zone, The 251,037 -.-% 251,037 $4,558,832 $4,558,832 1
7 Transporter 3 231,512 -63.0% 857,816 $4,164,901 $15,432,110 2
8 Australia 136,211 -46.2% 1,142,413 $2,081,304 $19,176,676 3
9 High School Musical 3: Senior Year 113,432 -24.5% 2,525,348 $2,128,722 $45,096,898 5
10 Madagascar: Escape 2 Africa 109,713 -32.4% 4,801,581 $1,786,106 $78,693,647 7
11 Milk 90,187 -64.9% 347,064 $1,622,464 $6,243,681 2
12 Boy in the Striped Pajamas, The 72,987 -52.0% 225,153 $1,459,010 $4,500,808 2
13 Bolt 72,057 -.-% 72,057 $1,202,487 $1,202,487 0
14 Stuart Little 56,251 -.-% $477,571 466
15 Cadillac Records 54,856 -57.9% 185,184 $932,003 $3,481,219 2
16 Rachel Getting Married 54,391 -58.2% 184,579 $1,087,276 $3,689,734 2
17 Fireproof 52,997 -6.8% 1,372,738 $926,918 $23,694,010 8
18 Haunting of Molly Hartley, The 51,651 11.5% 256,760 $1,032,503 $4,934,460 4
19 JAG – The Eighth Season 51,602 -.-% 51,602 $2,049,115 $2,049,115 1
20 Adventures of Elmo in Grouchland, The 50,672 -.-% $0 483
21 South Park – The Complete Twelfth Season 49,743 -54.6% 159,213 $1,541,536 $4,934,011 2
22 Body of Lies 46,488 -29.6% 844,704 $937,984 $16,102,315 5
23 WALL-E 44,694 -14.6% 8,513,684 $820,162 $134,355,215 18
24 Zack and Miri Make a Porno 43,736 -11.5% 922,872 $874,283 $16,879,181 7
25 Quarantine 43,710 0.6% 475,888 $873,763 $9,381,912 5
26 Max Payne 41,560 0.6% 1,211,654 $675,986 $22,351,585 9
27 Dark Knight, The 41,072 -14.4% 12,600,595 $783,637 $218,748,210 15
28 Lakeview Terrace 38,585 7.4% 1,061,788 $655,559 $17,818,937 8
29 Eagle Eye 37,656 -.-% 2,033,275 $739,455 $35,640,517 12
30 Space Buddies 36,049 -31.3% 1,785,827 $576,424 $26,850,741 7
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One Response to “DVD Sales: Fangirls Snatch Up 4.6 Million Twilight DVD’s In One Week!”

  1. Imani Haki Rasifu Says:

    “Twilight” is making serious money.Yet, “Let The Right One In” is far superior.

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